At Ambire, our digital PR strategy leverages organic channels to build relationships with major online publications in order to boost your brand’s image. We have the means to source backlinks from reputable media outlets to ensure that your business stands out as an authority within your industry.
Our Digital PR Services
As a digital PR agency, we aim to cement your brand as a trustworthy figure in your respective industry by connecting with publications that are relevant to you. In doing so, we’ve helped many brands improve their domain authority, boost their organic traffic, and develop strong backlink profiles which outclass the competition.
Digital PR vs Traditional PR
Though rather similar in practice, the main differences between digital PR and traditional PR are the channels and tactics used to generate publicity for your brand. As you may be able to infer from their titles, traditional PR typically involves established channels such as print, television, and radio. Digital PR on the other hand, exclusively involves online channels.
As the digital landscape grows exponentially every year, it has become increasingly important for brands to consider online channels when working on public relations strategy. Leveraging online channels also affords opportunities that traditional PR simply cannot offer.
Speed & Reach
Online channels offer the potential to reach a wider audience more due to the power of social media and online content sharing.
Quantifiable
We can concisely track and measure your campaigns using accurate metrics such as website traffic, social media engagement, and backlinks to a website.
Targeting
Precise targeting capabilities allow us to effortlessly reach your target audiences with personalised messaging.
Cost
Digital channels often involve lower production costs and require smaller investments towards physical materials and events.
Partner Up With PR Pros
We’re a digital PR agency who have consistently guided reputable Australian brands into the spotlight – and we can do the same for you. Interested in experiencing how our digital PR services can transform your business? Contact us for a FREE proposal today. With no commitment nor contracts required on your end, discuss your business and your goals with us so we can develop a personalised SEO plan tailored to your specific brand. What are you waiting for? Get in touch now.
